Macarons & More

Macarons & Mall: New Venture in intu Chapelfield

macarons kiosk

Building on the success of our current shop, cookery school and online business, we’re delighted to announce the opening of a second outlet. The new shop can be found in intu Chapelfield: Norwich’s busiest shopping mall.

Customer Favourites

Macarons & More customers will be able to find all their favourite treats at the new outlet. Alongside our perennially popular macarons and brownies, we’ll be trying out new treats including a range of chocolate bars. Having two high street locations will allow us to significantly develop and diversify the cakes, confectionery and chocolate and experience we offer in both shops.

kiosk from bridge

Where to Find Us

The new outlet will be a kiosk situated in the Upper Mall on the bridge between Pandora and Office. We’ve designed the kiosk to look like a partially opened box of our signature macarons so you won’t be able to miss us.

Tim Kinnaird, founder of Macarons & More, said:

“Opening in intu Chapelfield is the next big step for the business. Having the shop in the Royal Arcade has taught us a lot about high street retail. We have refined things considerably over the 5 years. The new intu Chapelfield kiosk is the culmination of that. It is a model I hope we can use in high footfall locations beyond Norwich. Having an outlet in intu Chapelfield is very exciting. To be positioned where we are, so close to national and international brands, is a measure of the hard work the macaron team have put in over the last few years. From Wymondham Farmers market to just down from the Apple Store feels like a great achievement.”

Paul McCarthy, general manager from intu Chapelfield said:

“We’re excited to welcome Macarons & More to intu Chapelfield, adding a fantastic local food brand to our mix of retailers and bringing a delicious range of treats into the centre. The brownies, chocolates and macarons created by Tim and his talented team are certain to bring a smile to the face of anyone with a sweet tooth!”

To avoid confusion, click and collect purchases will only be available from the Royal Arcade shop.


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